Wednesday, January 18, 2006
Tell More to Sell more
Research by hundreds of eBay sellers have shown that the more you say about your item, the higher the bids go and the less time you spend answering questions.
Now, here's a tip to sell even more. Describe your item TWICE! The first time, use bullets to highlight major points. Things like,
brand new
hardly used
includes power supply
recently refurbished
etc.
Next, give a long and complete description of the item.
Some folks like brief summaries - they will be happy with just the bullet points.
Some folks like lots of details - they will be happy with the longer description that follows.
Furthermore, when potential buyers come back to take a second look at your item, the bullet summary at the top will give them a quick reminder without having to read the entire long description.
More next time.
Now, here's a tip to sell even more. Describe your item TWICE! The first time, use bullets to highlight major points. Things like,
Next, give a long and complete description of the item.
Some folks like brief summaries - they will be happy with just the bullet points.
Some folks like lots of details - they will be happy with the longer description that follows.
Furthermore, when potential buyers come back to take a second look at your item, the bullet summary at the top will give them a quick reminder without having to read the entire long description.
More next time.
